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Shop / electronic arts inc

Introduction to Electronic Media

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An Introduction to Electronic Media is essential for students who want to engage with electronic media, whether they are aspiring media producers or savvy media consumers. The book covers the latest media forms and their functions in relation to advertising, promotions, regulations, ethics, and global issues. It also delves into various media careers and provides guidance on obtaining these jobs through networking, interviewing skills, and creating strong application materials. This comprehensive guide is a must-read for anyone looking to navigate the world of electronic media.

product information:

AttributeValue
publisher‎McGraw-Hill Education; 11th edition (September 13, 2012)
language‎English
paperback‎464 pages
isbn_10‎0073526169
isbn_13‎978-0073526164
item_weight‎1.5 pounds
dimensions‎7.25 x 0.75 x 9 inches
best_sellers_rank#1,243,556 in Books (See Top 100 in Books)
#283 in Media Studies (Books)
#1,078 in Performing Arts (Books)
#3,928 in Communication & Media Studies
customer_reviews
ratings_count72
stars4.4

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